Measure the effectiveness of short and long-form video content.
Analyse a wide range of video assets from real user session recordings to short and long-form video clips for use in social and broadcast media.
Engagement
Improve your engagement rates on social channels.
Increase your engagement rates on social by maximising the stopping power of your video posts.
Sponsorship ROI
Maximise ROI on brand sponsorships and placements.
Monitor and optimise the visibility of brand sponsorships and product placements on broadcast media.
User testing
Identify friction points in user session recordings.
Analyse user session recordings to identify why specific behaviours may be happening and how design improvements could help to drive more positive outcomes.
“Dragonfly has been a critical tool in TMS’s Customer Experience practice. We’re able to get deeper insight into customer behaviour, understand how hard key creative is working for clients, and what customers are noticing in an increasingly noisy marketing environment.”
Jen Clinehens | Head of Experience
Receive a full report for each video analysed.
Attention heatmaps are provided as an overlay on top of the original video.
Videos are analysed with our motion-capable algorithm.
Get a breakdown of performance on specific keyframes in your video.
Measure the performance key areas of interest within a frame.
Identify which areas within the scene are grabbing the most attention.
Video reports are provided within 48 hours of the request being received.
Requests can be tracked online using our video ticketing system.
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Measure the effectiveness of a wide range of digital assets, before you publish.
Measure the effectiveness of online customer journeys, in real-time.
Measure the effectiveness of real-world assets and experiences, live.
Bring the power of predictive analytics to your users with our developer API.
Speak to our team to find out how Dragonfly AI can help you.