Quirks New York showcases crème de la crème of insights

12 June, 2024 • 4 minute read

Quirks New York showcases crème de la crème of insights

Overview

Who doesn’t want a good excuse to visit the big apple? 

Quirks New York is taking place on the 17th to 18th July at 429 11th Avenue. It is a meeting of market research and insights professionals from some of the most impressive global brands. 

There are so many incredible brands being represented by amazing speakers, here are a few to look forward to: 

The predominant link between a lot of the sessions is AI and how it is supporting market research and insights now and going forward. Topics cover AI in media, AI-supported innovation, AI-powered insights, client listening with AI, conversational AI, and generative AI to name a few. 

There are also sessions discussing empathy, neurodiversity, private label, consumer-centricity, modern qual, and behavior handling.  

Dragonfly AI were at Quirks Chicago with Jeffrey Wu, Principal Scientist at MARS Wrigley earlier this year exploring the key elements of consumer decision-making.  

 

We’re looking forward to seeing you at Quirks New York as well where our CEO, Steve King, will jump into ‘understanding the consumer’s split-second decisions with AI’. 

Get your tickets here and find us at Booth 124! 

Dragonfly AI

Dragonfly AI is the world’s smartest creative testing solution to maximize creative performance. Our patented biological algorithm predicts how people will respond to your content before it goes live. Empowering you with real‑time insights and scientifically proven AI‑driven recommendations, it shows you what works and how to improve conversions, so you can launch effective creative. Always. Trusted by the world’s largest CPG brands & agencies The enterprise platform of choice for creative testing

have you conducted eye tracking
studies or interviews before?

other topics

featured_image

Dragonfly AI & Generative AI for Creative Industries - Dragonfly AI

Generative AI stands as a revolutionary tool in the creative industry, reshaping the landscape of...
featured_image

Unlock Creative Confidence on the go

We are excited to announce the launch of our updated Dragonfly Mobile app, now available for iOS....
featured_image

Harnessing AI to Fuel Creative Confidence: Dragonfly AI Joins IIEX North America

In the ever-evolving landscape of consumer engagement, the battle for attention has become the...

Get a call back from our team