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New Feature: Contexts has landed
Dragonfly AI’s in-house product team is leading the charge on making creative testing easier and...
How to Ensure Brand Consistency
What do Nike, Dove and Virgin have in common? Three completely different brands, with completely...
blogs
The Importance of Attention Heatmaps in Digital and Physical Spaces
Did you know around 30 to 40% of customers spend 10 to 30 minutes researching their purchases? In...
The Importance of Planograms in Retail
What are retail planograms? A planogram is an essential detailed visual guide that shows the best...
How Predictive AI Enhances Visual Design for E-Commerce
AI is reshaping e-commerce, especially when it comes to visual design. As online shopping continues...
Predictive Heatmaps: Understanding Consumer Behavior
Global retail e-commerce sales have skyrocketed to an estimated$5.8 trillion and are predicted to...
What Is Human-Centered Design?
Human-centered design is a creative approach to problem-solving that prioritizes the user's...
The Importance of Visual Merchandising in Retail
Walk into any successful retail store, and you'll notice something beyond the products on the...
Case Studies
Performance
Cpg
7% Growth in Global-Pharma Client Toothpaste
Our Global-Pharma client used data-informed insights to change shop displays for improved performance across their products
Consumer behaviour
40% Increase in Sales for Shopping and Retail Tech Agency Optopus
Leading online shopping and retail tech agency, Optopus helps brands increase their sales using an arsenal of tools. They wanted to replace intuition based decision-making with data informed insight.
Consumer behaviour
Data Drives faster decision making - Beiersdorf Health Care
Hansaplast, Elastoplast and CURITAS relied on data insights to make decisions about their brand relaunch for increased visual saliency
news
Unlock Creative Confidence on the go
We are excited to announce the launch of our updated Dragonfly Mobile app, now available for iOS....
Dragonfly Desktop has landed!
We are so excited to announce the launch of Dragonfly Desktop! This native desktop application for...
DMWF New York
Next week the team lands in New York for DMWF! Now, not only do we have an exceptional speaker in...
Beauty Trends & Innovations
On Wednesday the 25th of September in London, the 12th annual Beauty Trends & Innovations...