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New Feature: Contexts has landed
Dragonfly AI’s in-house product team is leading the charge on making creative testing easier and...
Data-Driven Design & Cultivation
In today's fast-paced world, the attention economy is a major force shaping your daily experiences....
blogs
Establishing Brand Loyalty with Creative Confidence
Brand loyalty is no longer a luxury in consumer packaged goods (CPG), where shelf space is fiercely...
Building Customer-Centric Experiences in CPG with AI
The consumer packaged goods (CPG) industry is entering an exciting new era of innovation driven by...
Data-Led Creative Decision-Making for Market Leaders
Thriving in the highly competitive CPG industry can be challenging for businesses, demanding more...
6 Ways to Reduce Cognitive Dissonance in Shopper Marketing
90% of shoppers have wanted to return at least one item, but kept it anyway – this is a prime...
Empowering CPG Professionals to Innovate Faster and Reduce Waste Through AI
How has the introduction of artificial intelligence (AI) not merely shifted but fundamentally...
The Future of Retail Media: Trends and Predictions for CPG Companies
Today, retail media is a multi-billion-dollar industry, set to transform CPG brands' relationship...
Case Studies
Performance
Cpg
7% Growth in Global-Pharma Client Toothpaste
Our Global-Pharma client used data-informed insights to change shop displays for improved performance across their products
Consumer behaviour
40% Increase in Sales for Shopping and Retail Tech Agency Optopus
Leading online shopping and retail tech agency, Optopus helps brands increase their sales using an arsenal of tools. They wanted to replace intuition based decision-making with data informed insight.
Consumer behaviour
Data Drives faster decision making - Beiersdorf Health Care
Hansaplast, Elastoplast and CURITAS relied on data insights to make decisions about their brand relaunch for increased visual saliency
news
Unlocking Consumer Insights: Dragonfly Teams Up with Mars at Quirk’s Chicago!
We're thrilled to announce we will be taking the stage at Quirks 2024, exploring the key elements...
Securing Trust and Excellence: Dragonfly AI Proudly Announces SOC 2 Accreditation
We are excited to announce that Dragonfly AI has achieved SOC 2 Type II compliance under American...
Dragonfly AI joins the London & Partners Grow London Retail Tech and Trades Mission
The London & Partners Grow London Retail Tech and Trades Mission to NYC is taking place next week...
Unlocking the Beauty Industry’s Future
The Beauty Trends & Innovations Conference is taking place on the 27th of September 2023 in Central...