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New Feature: Contexts has landed
Dragonfly AI’s in-house product team is leading the charge on making creative testing easier and...
Data-Driven Design & Cultivation
In today's fast-paced world, the attention economy is a major force shaping your daily experiences....
blogs
Why Predictive Analytics is Important
What is Predictive Analytics? Over the last 5 decades, predictive analytics have become pivotal as...
Attention Driven Funnel for Marketers
The greatest asset any company can have is insights about its customers. Whether you are a global...
CPG Creative Innovations in Business
Like many industries, brands operating within consumer-packaged goods (CPG) are open to change....
Which Color Catches the Eye First?
Did you know that there's a scientific formula involved with the colors we notice first?It is...
7 Benefits of Creative Intelligence for Insights Teams
When you work in insights, you are tasked with effectively positioning the brand based largely on...
Attention vs Awareness in a Busy Landscape
The digital age has given brands the ability to sell to anyone, anywhere. This, coupled with the...
Case Studies
Performance
Cpg
7% Growth in Global-Pharma Client Toothpaste
Our Global-Pharma client used data-informed insights to change shop displays for improved performance across their products
Consumer behaviour
40% Increase in Sales for Shopping and Retail Tech Agency Optopus
Leading online shopping and retail tech agency, Optopus helps brands increase their sales using an arsenal of tools. They wanted to replace intuition based decision-making with data informed insight.
Consumer behaviour
Data Drives faster decision making - Beiersdorf Health Care
Hansaplast, Elastoplast and CURITAS relied on data insights to make decisions about their brand relaunch for increased visual saliency
news
New Feature: Contexts has landed
Dragonfly AI’s in-house product team is leading the charge on making creative testing easier and...
Dragonfly AI joins LVMH's "La Maison des Startups"
Dragonfly AI is thrilled to announce we have been selected to participate in Season 7 of La Maison...