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New Feature: Contexts has landed
Dragonfly AI’s in-house product team is leading the charge on making creative testing easier and...
Data-Driven Design & Cultivation
In today's fast-paced world, the attention economy is a major force shaping your daily experiences....
blogs
7 Steps to Future-Proof Your CPG Website and Adapt to Changing Consumer Behavior
Customer behavior changes frequently. Trends are quickly forgotten, replaced by the latest fad at...
AI-Driven Digital Transformation in Retail
Is artificial intelligence (AI) disrupting or innovating the retail industry? This past year,...
Craft Persuasive Marketing Campaigns with Consumer Insights and Psychographics
In the intensely competitive business environment, crafting persuasive marketing campaigns is...
AI and Creative Collaboration: How Machines and Humans Co-Create
AI is hurtling through industries like wildfire and the creative industry is especially susceptible...
Why Insights Teams Need Visual Creative Testing in Today's Market
The best insights teams are at the forefront of trends, and they do this through creative testing....
Digital Shelf Optimization - A Blueprint for eCommerce Success
Digital Shelf Optimization (DSO) is a multifaceted approach designed to enhance the online shopping...
Case Studies
Performance
Cpg
7% Growth in Global-Pharma Client Toothpaste
Our Global-Pharma client used data-informed insights to change shop displays for improved performance across their products
Consumer behaviour
40% Increase in Sales for Shopping and Retail Tech Agency Optopus
Leading online shopping and retail tech agency, Optopus helps brands increase their sales using an arsenal of tools. They wanted to replace intuition based decision-making with data informed insight.
Consumer behaviour
Data Drives faster decision making - Beiersdorf Health Care
Hansaplast, Elastoplast and CURITAS relied on data insights to make decisions about their brand relaunch for increased visual saliency
news
Securing Trust and Excellence: Dragonfly AI Proudly Announces SOC 2 Accreditation
We are excited to announce that Dragonfly AI has achieved SOC 2 Type II compliance under American...
Dragonfly AI joins the London & Partners Grow London Retail Tech and Trades Mission
The London & Partners Grow London Retail Tech and Trades Mission to NYC is taking place next week...
Unlocking the Beauty Industry’s Future
The Beauty Trends & Innovations Conference is taking place on the 27th of September 2023 in Central...
Dragonfly AI & Generative AI for Creative Industries - Dragonfly AI
Generative AI stands as a revolutionary tool in the creative industry, reshaping the landscape of...