Increase your sales with real-time Amazon heat maps
Maximize your brand’s potential on Amazon.
Built on neuroscience, Dragonfly AI’s heat map technology and seller analytics give you confidence that you will stand out in Amazon’s competitive marketplace.
What would you like to test?

Instantly see
the elements of your listing that attract the most attention
Refine
your hero images, headlines, and descriptions based on data
Analyze
search performance and competitor positioning in real time
These decisions are made in the first few seconds a shopper spends on your product page. While consumers might not be aware of their snap decisions, neuroscience research is. Dragonfly AI’s platform uses that research so you can predict how consumers will interact with your products online.

What are
Amazon Heat Maps?
Whether you’re testing hero images, descriptions, or search rankings, our Amazon heat maps show your product in context, in an example Amazon page. You will clearly see the results of the analysis, showing how much attention the different elements will get from consumers.
Adjust, refine and test based on real-time analysis of data points

Share insights easily for faster internal decision-making
.png?width=1325&height=1054&name=4%20(1).png)
Test how product pages appear across devices, ensuring mobile and desktop shoppers have a seamless experience


.png?width=1325&height=1054&name=4%20(1).png)

Optimize your product listings
to
capture attention & drive sales
Heat map analysis
Get real-time feedback showing which areas of your product images and descriptions immediately attract consumer attention
Search performance analysis
Test how your content performs in search results, making sure your product stands out among competitors
Amazon seller analytics
Discover which elements of your listing drive engagement, and which need improvement, with clear, actionable feedback
Competitor
benchmarking
Analyze how your listing compares to competitors’ and identify opportunities for differentiation
.png?width=582&height=573&name=Group%201000003821%20(1).png)
Creative audit & optimization
Receive a detailed performance report with clear, actionable steps to enhance your content’s visibility and effectiveness
View your product in context
with Dragonfly AI
How does your Amazon listing compare to competitors?
With Dragonfly AI, you can see your product in context before launching.
- Use our Amazon page templates to test how your product will look on a live listing
- Use our Amazon page templates to test how your product will look on a live listing


Dominate Amazon with
smarter, optimized listings
Dragonfly AI’s Amazon Heat Map and analytics give you confidence, and a competitive advantage, by refining your content before it reaches consumers.
-
Increased product
visibility leading to
higher conversions -
Faster & smarter creative testing,
reducing time and
guesswork -
Higher Return on Ad Spend (ROAS)
by maximizing engagement and
reducing wasted spend

-
Increased product visibility
leading to higher conversions -
Faster & smarter creative testing,
reducing time and guesswork -
Higher Return on Ad Spend (ROAS)
by maximizing engagement and
reducing wasted spend
Ready to make your
Amazon listings unmissable?
Trusted by the world's
largest brands
The enterprise platform of choice for creative testing
Case studies
for Shopping and Retail Tech Agency Optopus
.webp?width=1056&height=529&name=Rectangle%2034625038%20(1).webp)

Client Toothpaste



Leading online shopping and retail tech agency, Optopus helps brands increase their sales using an arsenal of tools. They wanted to replace intuition based decision-making with data informed insight.


Leading online shopping and retail tech agency, Optopus helps brands increase their sales using an arsenal of tools. They wanted to replace intuition based decision-making with data informed insight.

What do our clients say
“At Optopus we use a Dragonfly AI tool during the creation process of mobile-ready hero images. This tool emulates the behaviour of the human brain; to analyze e-Content in the way a person browsing a website would.
Thanks to MRHI, brands that have placed their trust in Optopus have managed to increase sales by up to 40%.”

CEO & Creative Project Lead
eCommerce podcasts
eCommerce articles
Best Product Information Management Software: Top 10 PIM Providers
The Ultimate Heatmap Guide: Make Smarter Design Decisions
How Neuromarketing Tools Create Effective Marketing Strategies
Dragonfly AI vs. BrainSuite: Which Creative Intelligence Tool Is Built for How Agencies Really Work?
How to Test Creative Content in 30 Seconds Instead of 30 Days
FAQs about marketing testing
with Dragonfly AI
Dragonfly AI uses advanced biological algorithms to show you exactly which elements on your product listing catch the eye first. By overlaying a heat map on your images and layout, it pinpoints high-impact areas so you can optimise images, text, and calls to action for maximum conversions.
You’ll gain data-driven recommendations on keywords, image placement, A+ content, and more. The platform also identifies areas of improvement for your product descriptions, helping you achieve higher rankings and boost your overall brand presence on Amazon.
Absolutely. Dragonfly AI is designed to benefit both established listings in need of optimization and new listings that you want to get right from day one. It gives you a clear roadmap on how to stand out in a crowded marketplace.
Yes, use our desktop application to browse any live website to analyze key elements like hero images, headlines, and descriptions in real time.
Our Studio application allows you to upload your own, custom template pages so you can analyze your product listings wherever you appear among your competitors’.
Coming soon. Dragonfly AI is working on integrating with Amazon seller platforms and additional eCommerce analytics solutions. Get in touch and our team will assess your needs to ensure you have a streamlined workflow.
Some improvements—like enhanced click-through and engagement rates—can be visible in days or weeks, depending on factors like your product category and advertising strategy. While long-term gains in rankings and sales might take longer, our clients often notice positive changes surprisingly fast.
While we specialise in helping CPG brands, any Amazon seller aiming to boost visibility and conversions can benefit from our real-time heat mapping and analytics. Speak with our team, and we’ll tailor our solution to your unique needs.
Simply request a demo with our team. We’ll show you how Dragonfly AI works, discuss your goals, and recommend a plan to optimise your Amazon listings for maximum impact.
Follow us on LinkedIn
And get your daily dose of
insights on creative intelligence!

Dragonfly AI
Creative intelligence and optimization