Turning hero images into revenue drivers
Improve consumer attention at the digital shelf to increase conversion rates.
Maximize your brand’s potential on Amazon.
Built on neuroscience, Dragonfly AI’s heat map technology and seller analytics give you confidence that you will stand out in Amazon’s competitive marketplace.
the elements of your listing that attract the most attention
your hero images, headlines, and descriptions based on data
search performance and competitor positioning in real time
These decisions are made in the first few seconds a shopper spends on your product page. While consumers might not be aware of their snap decisions, neuroscience research is. Dragonfly AI’s platform uses that research so you can predict how consumers will interact with your products online.
Whether you’re testing hero images, descriptions, or search rankings, our Amazon heat maps show your product in context, in an example Amazon page. You will clearly see the results of the analysis, showing how much attention the different elements will get from consumers.
Get real-time feedback showing which areas of your product images and descriptions immediately attract consumer attention
Test how your content performs in search results, making sure your product stands out among competitors
Discover which elements of your listing drive engagement, and which need improvement, with clear, actionable feedback
Analyze how your listing compares to competitors’ and identify opportunities for differentiation
Receive a detailed performance report with clear, actionable steps to enhance your content’s visibility and effectiveness
How does your Amazon listing compare to competitors?
With Dragonfly AI, you can see your product in context before launching.
Dragonfly AI’s Amazon Heat Map and analytics give you confidence, and a competitive advantage, by refining your content before it reaches consumers.
The enterprise platform of choice for creative testing
Improve consumer attention at the digital shelf to increase conversion rates.
Increase conversion rates in eCom during ‘two-for-£4’ promotional campaigns.
A leading global consumer healthcare company that prefers to remain anonymous for competitive reasons. They are responsible for developing and marketing some of the world’s best loved brands and products. This particular company is also one of the world’s largest suppliers of specialist oral health.
A leading online shopping and retail tech agency, Optopus helps brands increase their sales by using an arsenal of tools such as eContent optimizations, eConsulting and analytics. Optopus has a singular mission; to help brands optimize their digital shelves for enhanced sales performance. They have done this for leading brands.
Beiersdorf Health Care began in a small pharmacy in Hamburg and now competes globally. Built on the core values of care, simplicity, courage and trust, Beiersdorf employs more than 20,000 employees worldwide and generates an annual revenue of $9 billion in total.
As part of its largest design overhaul in over a decade, Birds Eye set out to optimize packaging across its portfolio. The goal was to make products easier for shoppers to locate in the freezer aisle, increase on-shelf stand-out and attract more shoppers to the category.
“At Optopus we use a Dragonfly AI tool during the creation process of mobile-ready hero images. This tool emulates the behaviour of the human brain; to analyze e-Content in the way a person browsing a website would.
Thanks to MRHI, brands that have placed their trust in Optopus have managed to increase sales by up to 40%.”
Dragonfly AI uses advanced biological algorithms to show you exactly which elements on your product listing catch the eye first. By overlaying a heat map on your images and layout, it pinpoints high-impact areas so you can optimise images, text, and calls to action for maximum conversions.
You’ll gain data-driven recommendations on keywords, image placement, A+ content, and more. The platform also identifies areas of improvement for your product descriptions, helping you achieve higher rankings and boost your overall brand presence on Amazon.
Absolutely. Dragonfly AI is designed to benefit both established listings in need of optimization and new listings that you want to get right from day one. It gives you a clear roadmap on how to stand out in a crowded marketplace.
Yes, use our desktop application to browse any live website to analyze key elements like hero images, headlines, and descriptions in real time.
Our Studio application allows you to upload your own, custom template pages so you can analyze your product listings wherever you appear among your competitors’.
Coming soon. Dragonfly AI is working on integrating with Amazon seller platforms and additional eCommerce analytics solutions. Get in touch and our team will assess your needs to ensure you have a streamlined workflow.
Some improvements—like enhanced click-through and engagement rates—can be visible in days or weeks, depending on factors like your product category and advertising strategy. While long-term gains in rankings and sales might take longer, our clients often notice positive changes surprisingly fast.
While we specialise in helping CPG brands, any Amazon seller aiming to boost visibility and conversions can benefit from our real-time heat mapping and analytics. Speak with our team, and we’ll tailor our solution to your unique needs.
Simply request a demo with our team. We’ll show you how Dragonfly AI works, discuss your goals, and recommend a plan to optimise your Amazon listings for maximum impact.
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Creative intelligence and optimization
Predict the performance of your creative content, improve conversion rates across all sales channels. Request a demo with one of our specialists.