The Ultimate Heatmap Guide: Make Smarter Design Decisions
Heatmaps are one of the most effective modern tools for understanding user...
Your knowledge hub
Blog posts, event details, news articles, guides and eBooks – we place all the visual intelligence content you need at your fingertips.
Your knowledge hub
Blog posts, event details, news articles, guides and eBooks – we place all the visual intelligence content you need at your fingertips.
creative confidence
The Ultimate Heatmap Guide: Make Smarter Design Decisions
Heatmaps are one of the most effective modern tools for understanding user behavior, both online...
Follow our discussion on the topic of creative impact
Posts about Creative Confidence:
Dragonfly AI vs. BrainSuite: Which Creative Intelligence Tool Is Built for How Agencies Really Work?
The creative process is evolving quickly - and so are consumer expectations. ...
How to Test Creative Content in 30 Seconds Instead of 30 Days
When it comes to creative content, speed is everything. Trends come and go,...
What is Visual Intelligence Software? How AI Visual Analysis Works
We've all been there. You're scrolling through Instagram and suddenly stop on...
How Leading UK Retailers Are Using Creative to Capture Attention This Mother’s Day 2025
In the UK, Mother’s Day spending is forecast to hit £2.4 billion, a 5% increase...
Ecommerce Conversion Rate Optimization Guide
Your conversion rate defines your ecommerce success. It’s the percentage of...
Dragonfly AI vs Vizit: Which AI-Powered Creative Intelligence Platform is Right for You?
Optimizing creative assets for maximum consumer engagement has never been more...
The Art and Science of Visual Content: Driving Engagement and Results
Did you know that visuals can improve information retention by up to 65%,...
Ensuring Creative Quality at Scale with AI
Marketing teams today are in a race against time. As digital platforms...
Data-Driven Decision Making with Creative Intelligence
Now more than ever, marketing teams are under pressure to make smarter, faster...
Using Creative Intelligence to Rocket Campaign Success
In the crowded world of digital marketing, cutting through the noise has never...
Can I test everything? A look at Dragonfly AI's versatile capabilities
Testing creative assets used to mean expensive focus groups or waiting weeks...
Why data-driven creative decisions outperform gut feel
Every brand wants their creative work to stand out and deliver results. Sure,...
Integrate Dragonfly AI seamlessly into your workflow for effortless creative optimization
Testing creative content used to be a guessing game. Whether you're working on...
Creative Out-of-Home Advertising
Out-of-home (OOH) advertising has come a long way. Gone are the days when it...
Using AI-Powered Heatmaps to Optimize Website Design
AI-powered heatmaps are changing how we design websites. They provide more data...
What is Technology Integration? Exploring Its Role in AI-Driven Creative Effectiveness
77% of marketers are planning to increase their artificial intelligence (AI)...
The Art and Science of Product Placement in Popular Culture
Lights. Camera. (Product) Placement. Have you ever heard of the actress...
How Can Digital Signage Transform In-Store Advertising for CPG
Capturing the fleeting attention of shoppers has never been more important—or...
Establishing Brand Loyalty with Creative Confidence
Brand loyalty is no longer a luxury in consumer packaged goods (CPG), where...