Optimizing Ad Spend with AI for Higher ROI
Advertisers are turning to AI to squeeze more value from their ad budgets. AI...
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Blog posts, event details, news articles, guides and eBooks – we place all the visual intelligence content you need at your fingertips.
advertising
Optimizing Ad Spend with AI for Higher ROI
Advertisers are turning to AI to squeeze more value from their ad budgets. AI tools now have the...
Follow our discussion on the topic of creative impact
Posts about Advertising:
Predictive Analytics for Creative Effectiveness in CPG Advertising
How can CPG brands cut through the noise and grab attention in today’s crowded...
The Role of Consumer Insights and Analytics in Modern Advertising
Remember when advertising was all about catchy jingles and prime-time TV slots?...
Why Attention Metrics Are the Future of Digital Advertising
The methods we use to figure out if a digital ad is doing its job have changed...
The Future of Retail Media: Trends and Predictions for CPG Companies
Today, retail media is a multi-billion-dollar industry, set to transform CPG...
Effective Emotional Resonance in CPG Advertising
For the consumer-packaged goods (CPG) industry, it’s not enough to produce...
The Evolution of Out of Home (OOH) Advertising: From Billboards to Digital Screens and Beyond
The world of advertising moves significantly quickly and it is within highly...