--- title: Creative testing powered by neuroscience - Dragonfly AI description: Dragonfly AI is the ultimate creative intelligence platform that empowers creative teams to make data-informed creative decisions at scale. image: https://dragonflyai.co/hubfs/custom-video-thumbnails/creative%20intelligence%20lens%20hero-thumb.jpeg --- # Which design attracts more attention? ## Is your creative getting enough attention? ## Predict how likely it is that your audience sees your creative 1 ## Predict attention in context In competitive real world and digital environments, standing out is critical. Empower your creative to win attention effectively in every situation. 2 ## Land your message with visual hierarchy Directing the attention effectively to the right things - Enabling brands to produce effective creatives aligned with objectives 3 ## Achieve creative quality at scale Directing the attention effectively to the right things - Enabling brands to produce effective creatives aligned with objectives #### Trusted by ![g18439-1](https://dragonflyai.co/hs-fs/hubfs/dragonfly_ai_2022/Images/g18439-1.png?width=82&height=70&name=g18439-1.png) ![g3-1](https://dragonflyai.co/hs-fs/hubfs/dragonfly_ai_2022/Images/g3-1.png?width=144&height=48&name=g3-1.png) ![path9547-1](https://dragonflyai.co/hs-fs/hubfs/dragonfly_ai_2022/Images/path9547-1.png?width=144&height=32&name=path9547-1.png) ![g10-1](https://dragonflyai.co/hs-fs/hubfs/dragonfly_ai_2022/Images/g10-1.png?width=144&height=28&name=g10-1.png) ![sanofi 1](https://dragonflyai.co/hs-fs/hubfs/sanofi%201.png?width=144&height=40&name=sanofi%201.png) ![--Symbols-1](https://dragonflyai.co/hs-fs/hubfs/dragonfly_ai_2022/Images/--Symbols-1.png?width=144&height=28&name=--Symbols-1.png) ## Book a 15-minute demo Predict what your customers see first, improve conversion rates across all sales channels. Request a demo with one of our specialists. ## Experience Studio Enable you Innovation, Marketing or Creative Teams with Studio - our desktop solution to give your team the tools to enhance the performance of your creative, to improve ROI, speed and efficiency to your design process through easy collaboration and qualitative real-time results. > **A/B test your creatives, track gaze paths on your ads, test performance in contex**t, all from your desktop. Collaborate with your team. Studio provides and immersive testing environment with real time results and in-depth analysis of your creative.   ![Group 48095901](https://dragonflyai.co/hs-fs/hubfs/Group%2048095901.png?width=473&height=303&name=Group%2048095901.png) A/B test your creatives ![Group 48095899](https://dragonflyai.co/hs-fs/hubfs/Group%2048095899.png?width=440&height=423&name=Group%2048095899.png) Track gaze path on your ads ![Group 136](https://dragonflyai.co/hs-fs/hubfs/Group%20136.png?width=798&height=800&name=Group%20136.png) Object auto tagging ![Group 151](https://dragonflyai.co/hs-fs/hubfs/Group%20151.png?width=790&height=807&name=Group%20151.png) test performance in context - [A/B test your creatives](https://dragonflyai.co/bau-2#title1) - [Track gaze path on your ads](https://dragonflyai.co/bau-2#title2) - [Object auto tagging](https://dragonflyai.co/bau-2#title3) - [test performance in context](https://dragonflyai.co/bau-2#title4) ## In Store Analysis with the Dragonfly AI App Our app can analyse creative performance on retail shelves, ads, end of aisle displays and more. ## Website Analysis with extension How effective is the creative on your website? Analyse your calls-to-action, test the gaze path on your hero banner or simply identify what messaging is getting the most attention. Predict the most probable gaze path taken on your website. Lower the risk of using creative that is too distracting or doesn't highlight your priority messaging.  Identify the scientifically validated gaze sequences to optimize your website for a better consumer experience. ## Increase ROI with DragonflyAI Optimise the effectiveness of visual content across any channel with instant actionable insight Faster Design Process Increased Revenue Data Driven Decisions High Quality Creative scale ## What do our clients say ![yellow-grain-ready-for-harvest-growing-in-a-farm-f-2021-08-28-13-28-46-utc](https://dragonflyai.co/hs-fs/hubfs/yellow-grain-ready-for-harvest-growing-in-a-farm-f-2021-08-28-13-28-46-utc.jpg?width=1000&height=667&name=yellow-grain-ready-for-harvest-growing-in-a-farm-f-2021-08-28-13-28-46-utc.jpg) We created a dialogue and thought leadership which would not have been possible without a tool like Dragonfly AI. We’re excited about rolling this out across other divisions. ![case study 1](https://dragonflyai.co/hs-fs/hubfs/case%20study%201.png?width=500&height=500&name=case%20study%201.png) ##### Connor Smyth ###### Whyte & Mackay ![contemporary-payment](https://dragonflyai.co/hs-fs/hubfs/contemporary-payment.jpg?width=1000&height=667&name=contemporary-payment.jpg) At Optopus we used Dragonfly AI during the creation process of mobile-ready hero images. Dragonfly AI emulates the behaviour of the human brain; to analyse e-Content in the way a person browsing a website would. This shows us whether the content is communicating what it needs to and whether the messaging is clear. Thanks to MRHI, brands that have placed their trust in Optopus have managed to increase sales by up to 40% ![Sílvia Aguilar](https://dragonflyai.co/hs-fs/hubfs/S%C3%ADlvia%20Aguilar.png?width=500&height=500&name=S%C3%ADlvia%20Aguilar.png) ##### Silvia Aguilar ###### Optopus EU ## Book a 15-minute demo Predict what your customers see first, improve conversion rates across all sales channels. Request a demo with one of our specialists. 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