Turning hero images into revenue drivers
Improve consumer attention at the digital shelf to increase conversion rates.
With limited space and attention spans, getting the balance right between headlines, imagery, and CTAs on your landing page is critical. Dragonfly AI’s real-time, predictive insights into how users engage with your content means you can design pages that guide attention, reduce bounce rates, and increase conversions.
Whether you're launching a single campaign or managing dozens of landing pages across channels, Dragonfly AI helps you design with clarity and speed. With objective data on what captures attention, you can refine layouts, streamline approvals, and launch pages that perform.
Dragonfly AI’s co-pilot tool provides instant feedback on your landing page designs allowing you to test your landing pages before they go live, reducing the need for time-consuming A/B testing. You’ll see which visual elements will capture attention and drive action, helping you optimize assets, reduce risk, and launch pages at speed.
From product pages and lead-gen forms to campaign-specific microsites, Dragonfly AI helps you maintain a unified brand look and feel across landing pages, teams, and campaigns. By combining customer data with visual performance insights, you can align creative and messaging with audience expectations while ensuring consistency at every touchpoint.
Backed by over 10 years of research in partnership with Queen Mary University London, Dragonfly AI’s patented algorithm is grounded in human biology and scientifically validated for accuracy. By modeling how the brain processes visual information, it delivers insights that hold true across audiences, regions, and markets.
Capturing attention on a landing page is only the beginning. Dragonfly AI measures and benchmarks key drivers of success, including clarity, emotional impact, and memorability. This helps you create landing pages that not only grab attention but also guide visitors, build emotional connection, and drive stronger conversion outcomes.
Dragonfly AI helps landing page designers establish a clear visual hierarchy, ensuring that headlines, images, and calls to action are seen in the right order and don’t overwhelm each other. By understanding exactly where a visitor’s attention will go first, you can fine-tune placement, size, and visual impact for better click-through rates.
Landing page projects often involve multiple stakeholders, from marketing to creative teams. Dragonfly AI provides objective, real-time insights, helping teams reach faster consensus and reducing rounds of subjective feedback.
The enterprise platform of choice for creative testing
Book a demo to see how Dragonfly AI can help you design high-performing landing pages with speed, clarity, and confidence.
Improve consumer attention at the digital shelf to increase conversion rates.
Increase conversion rates in eCom during ‘two-for-£4’ promotional campaigns.
A leading global consumer healthcare company that prefers to remain anonymous for competitive reasons. They are responsible for developing and marketing some of the world’s best loved brands and products. This particular company is also one of the world’s largest suppliers of specialist oral health.
A leading online shopping and retail tech agency, Optopus helps brands increase their sales by using an arsenal of tools such as eContent optimizations, eConsulting and analytics. Optopus has a singular mission; to help brands optimize their digital shelves for enhanced sales performance. They have done this for leading brands.
Beiersdorf Health Care began in a small pharmacy in Hamburg and now competes globally. Built on the core values of care, simplicity, courage and trust, Beiersdorf employs more than 20,000 employees worldwide and generates an annual revenue of $9 billion in total.
As part of its largest design overhaul in over a decade, Birds Eye set out to optimize packaging across its portfolio. The goal was to make products easier for shoppers to locate in the freezer aisle, increase on-shelf stand-out and attract more shoppers to the category.
“At Optopus we use a Dragonfly AI tool during the creation process of mobile-ready hero images. This tool emulates the behaviour of the human brain; to analyze e-Content in the way a person browsing a website would.
Thanks to MRHI, brands that have placed their trust in Optopus have managed to increase sales by up to 40%.”
It provides real-time insights into visual engagement, helping you optimize elements like headlines, images, and CTAs to increase conversions.
Yes. Dragonfly AI integrates seamlessly with tools like Figma, Adobe XD, and browser-based platforms, fitting into your existing workflow.
Absolutely. Dragonfly AI enhances A/B testing by providing predictive analytics, allowing you to test and refine landing pages before you launch.
Insights are available in seconds, enabling you to make immediate, data-driven decisions to optimize your landing pages.
Yes. Dragonfly AI analyzes landing pages across all devices, ensuring your content is optimized for both desktop and mobile experiences.
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