About us - Dragonfly AI

Originally the algorithm was a simple (but not so simple) recognition tool that understood changes.

The AI was integrated for reaction time changes so that humans could benefit from a more optimal process. It organically evolved into the study of robot attention driven by a human framework. It was starting to get exciting but we still didn’t know where this would end up.

2011

The algorithm evolved and could now deliver information about visual processing. This was more than a casual sashay into AI, this was biologically driven predictive analytics that worked with humans.

The development of this meant that a few critical steps took place:

A prototype app was built in partnership with the Queen Mary University of London.
We started investigated design navigation analysis.
The focus on attention meant that we were now pioneers in this tech.

2013

Dragonfly AI was made official!

Now the fun could really begin...the leadership team was being put together and plans for the future were put in motion.

2018

The tech evolved and began to predict gaze path and strive for insights that had an end user focus.

It was time to go to market...

By 2019, it was ready to go to market in a much bigger way and we received our first investment.

2019

We started hiring our team

Dragonfly AI took on our chief scientist, sales VP and client director full time. The start to the thriving team you see today.

2020

More investment = more talent

With heads in place for R&D, sales and customer success it was time to establish teams for product, marketing and finance as well.

The R&D and CS teams took on more members too.

2021

Brand new feature, Chrome Extension is launched

We launched our chrome extension, allowing real-time analysis of online customer journeys

2021

£3 million series A funding secured

As a result of the exciting funding, it was time to scale! Our exceptional team grew by 10 across the marketing, product, customer success and finance teams.

2022

Brand new feature, contexts is launched!

Dragonfly AI now have a comprehensive algorithm that predicts attention for visual assets in any environment.

2023

We strive to

Innovate

We foster a culture of innovation – we are challenging creative conventional testing with cutting-edge AI technology.

We strive to

Be insightful

Being insightful is more than just having knowledge and expertise. We believe it's about curiosity, creativity and a determination to go beyond the boundaries of creative intelligence.

We strive to

Empower

We empower creative teams to make data informed creative decisions with technology that works for you. We collaborate with you to elevate your overall performance; the power is always in your hands.

We strive to