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Pre-launch packaging testing for UK CPG brands
A visit to the Easter aisle makes one thing immediately apparent: this is a category driven by...
Meet the team
Becky Shepherd
Senior Account Manager
Becky Sheperd is a Senior Account Manager specializing in customer success, account management, and growth strategy. With expertise in retail, CPG, AI, and creative testing, she helps brands strengthen partnerships and optimize marketing performance through data-driven insights.
Olipop built the prebiotic soda category – can Aapa's UK debut win on shelf?
A visit to the Easter aisle makes one thing immediately apparent: this is a category driven by...
Better packaging needs smarter testing, not more of it
A visit to the Easter aisle makes one thing immediately apparent: this is a category driven by...
What is attention prediction, and how does it work?
A visit to the Easter aisle makes one thing immediately apparent: this is a category driven by...
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