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The science behind Dragonfly AI: a London AI success story
A visit to the Easter aisle makes one thing immediately apparent: this is a category driven by...
Meet the team
Hamit Soyel
Chief Scientist and Inventor
Hamit Soyel is Chief Scientist and Inventor at Dragonfly AI. He’s also a Research Fellow at Queen Mary University of London. He is the creator of Dragonfly AI’s patented algorithm, pioneering AI-driven predictive insights. With expertise in cognitive science and computer vision, he leads innovation to advance the platform’s capabilities in creative intelligence.
In the media
Press, Events, Podcasts & Interviews
The problem with measuring emotional response in advertising
A visit to the Easter aisle makes one thing immediately apparent: this is a category driven by...
Attention isn't a judgement call – so why are brands still guessing?
A visit to the Easter aisle makes one thing immediately apparent: this is a category driven by...
The problem with A/B testing on ad platforms like Meta and Google
A visit to the Easter aisle makes one thing immediately apparent: this is a category driven by...
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Dragonfly AI
Creative intelligence and optimization