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Lifting the Lid: The Hidden Differences That Define True Marketing Effectiveness
In an era where every platform claims to optimise creative performance, the real differentiators...
Meet the team
Kate Nunan
Principal Customer Success Manager
Kate Nunan specializes in customer success, CPG, and digital strategy, helping brands optimize creative performance through data-driven insights. With expertise in e-commerce, creative testing, and customer insights, she ensures clients maximize the impact of their marketing strategies.
Creative Performance in Marketing: The Complete Guide
Creative performance sounds like marketing jargon, but it boils down to something simple:...
The Ultimate Guide to CPG Marketing: Strategies, Trends & Examples
The consumer packaged goods industry is in the middle of a seismic shift that's making traditional...
E-commerce Testing Beyond A/B: Faster Paths to Higher Conversions
A/B testing has acted as the comfort blanket of e-commerce for decades. Swap a headline, tweak a...
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Dragonfly AI
Creative intelligence and optimization