.svg){kind=small}
Lifting the Lid: The Hidden Differences That Define True Marketing Effectiveness
In an era where every platform claims to optimise creative performance, the real differentiators...
Meet the team
Laura Charlesworth
VP of Customer Success
Laura Charlesworth is VP of Customer Success at Dragonfly AI. With expertise in client management, CPG, retail, and MarTech SaaS, she helps brands unlock the full potential of data-driven insights. A passionate leader, Laura ensures clients achieve measurable success through innovation and strategic support.
Creative Performance in Marketing: The Complete Guide
Creative performance sounds like marketing jargon, but it boils down to something simple:...
The Ultimate Guide to CPG Marketing: Strategies, Trends & Examples
The consumer packaged goods industry is in the middle of a seismic shift that's making traditional...
E-commerce Testing Beyond A/B: Faster Paths to Higher Conversions
A/B testing has acted as the comfort blanket of e-commerce for decades. Swap a headline, tweak a...
Follow us on LinkedIn
And get your daily dose of
insights on creative intelligence!
Dragonfly AI
Creative intelligence and optimization