Meet the team

Shelley Martin

Head of Marketing
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Shelley Martin is the Head of Marketing at Dragonfly AI, specializing in B2B, performance marketing, and AI-driven creative testing. With expertise in CPG, retail, and digital content, she helps brands optimize omnichannel strategies and drive lead generation.


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Latest articles

The science behind Dragonfly AI: a London AI success story
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The problem with measuring emotional response in advertising
A visit to the Easter aisle makes one thing immediately apparent: this is a category driven by...
Attention isn't a judgement call – so why are brands still guessing?
A visit to the Easter aisle makes one thing immediately apparent: this is a category driven by...
The problem with A/B testing on ad platforms like Meta and Google
A visit to the Easter aisle makes one thing immediately apparent: this is a category driven by...

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