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What is visual attention AI in marketing?
A visit to the Easter aisle makes one thing immediately apparent: this is a category driven by...
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5 May, 2026
Dragonfly AI and Mintel partner to help brands move from product insight to packaging that wins
Dragonfly AI and Mintel have announced a new partnership, bringing predictive attention intelligence directly into Mintel’s Global New Products Database (GNPD). Every product now includes a packaging performance score, showing what gets seen, what...
Discover how Dragonfly AI can help you boost creative performance
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24 October, 2024
Unlock Creative Confidence on the go
We are excited to announce the launch of our updated Dragonfly Mobile app, now available for iOS. Designed to bring real-time in-store analysis directly to your device, the app empowers field teams with actionable insights for optimizing brand...
24 September, 2024
Dragonfly Desktop has landed!
We are so excited to announce the launch of Dragonfly Desktop! This native desktop application for macOS and Windows allows users to receive instant predictive attention insights on any web page. What can you expect? This forward-looking tool...
17 September, 2024
DMWF New York
Next week the team lands in New York for DMWF! Now, not only do we have an exceptional speaker in Cecilia Dones alongside CEO Steve King - we also have some complimentary tickets to give out so please do let us know if you'd like to join us! Steve...
17 September, 2024
Beauty Trends & Innovations
On Wednesday the 25th of September in London, the 12th annual Beauty Trends & Innovations conference is taking place! There are some incredible speakers this year, such as; Helen Spencer, Head of Beauty at John Lewis Juleah Love, Head of Brand at...
12 June, 2024
Quirks New York showcases crème de la crème of insights
Who doesn’t want a good excuse to visit the big apple? Quirks New York is taking place on the 17th to 18th July at 429 11th Avenue. It is a meeting of market research and insights professionals from some of the most impressive global brands. There...
5 June, 2024
MAD//Fest is bigger and better than ever
This incredible event is taking place between the 2nd and 4th of July, trust us, it’s going to be explosive! You can expect speakers from brands like L'Oréal, Heineken, Liquid Death, Unilever, Diageo, Cadbury and more. Plus, some big brand...
What is pre-cognitive response in consumer behaviour?
A visit to the Easter aisle makes one thing immediately apparent: this is a category driven by...
What is creative testing in advertising?
A visit to the Easter aisle makes one thing immediately apparent: this is a category driven by...
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