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Latest blogs
23 September, 2026
The maths behind cutting your testing spend by a third
Shift 30% of a year's testing volume from panel and eye-tracking studies to Dragonfly AI, and on a typical enterprise contract that's £295,800 back in the marketing budget – 1.6 times the value of the contract itself. Shift a more modest 10%, and...
Discover how Dragonfly AI can help you boost creative performance
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20 December, 2022
Top 5 Benefits of Heatmaps
AI-driven predictive visual analytics is changing the game, empowering brands to optimize their campaigns by leveraging the power of AI. Heatmaps offer brands insight about attention; where will consumer attention be within the first 2 seconds, for...
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